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Avoiding commoditization with a software strategy - Video
How manufacturing companies stay ahead of the game
18 December 2020
Software has become a critical factor of our economy. Manufacturing companies must start to think and act software-centric to survive.
In this interview software pioneer Matthias Kalle Dalheimer explains why conventional companies run the risk of becoming commoditized and how they can get ahead of the competition. What are the corner stones of a real software strategy? What can the "old economy" learn from the software industry (and vice versa)?
We look forward to your opinion or any examples from your industry. Leave us a comment below!
For further interest in the topic you can also read Kalle's whitepaper "Dodging Disruption with Software– how to prevent commoditization" https://www.kdab.com/dodging-disruption-with-software/
About the host: Matthias Kalle Dalheimer is the Founder & CEO of KDAB, an international consultancy company specializing in platform-independent software solutions. He is an Open Source software pioneer, a published author for Linux and Qt and a co-founding member and contributor of the KDE project.